ProVia announces the promotion of Kari Crilow to Vice President of Customer Experience, effective immediately. Kari will assume the responsibilities of Lonnie Hershberger, who retired on April 17 after 30 years of dedicated service to ProVia.

The Customer Experience team at ProVia includes more than 160 professionals in a diverse range of support and warranty roles, all focused on fulfilling the company’s commitment to service excellence.

Kari describes ProVia’s approach to customer service; “It all comes down to ‘care.’ This is a concept that sounds simple, but really is quite profound. We focus on having empathy for the customer and understanding their perspective. We do everything we can to accommodate them and enhance their experience, and always strive to do the right thing. We continually seek to find the best solution for all, in support of a long-term partnership.”

Since joining ProVia in January 2001 as an Order Entry Specialist, Kari has advanced through several key leadership roles, including Team Leader, Customer Service Manager, Director of Customer Service, and most recently Executive Director of Customer Experience.

ProVia is a leading manufacturer of entry doors, storm doors, patio doors, windows, vinyl siding, manufactured stone, and metal roofing.