Originally Published as: The Power of Collaboration (a message from the publisher)


Welcome to the issue of Frame Building News featuring the NFBA Conference & Expo.

A lot has been going on behind the scenes. Shield Wall Media is happy to announce we are embarking on a collaborative relationship with the National Frame Building Association. I firmly believe working together, toward common objectives, will help grow and improve the parts of post-frame construction we touch.

Collaboration is usually the answer.

Speaking of collaboration, help us promote Max Builds a Pole Barn.  This is a children’s book where a big fluffy dog builds a post-frame building to store a boat. This is a great way to show your kids or grand kids what you do and introduce them to the trades. We are GIVING these books away to start children thinking about construction so they see it as a viable career path when they are older.

If you have schools, churches, libraries or organizations that would like more than one book, come see me at the Expo. We want to get copies of Max Builds a Pole Barn and Max Builds a Metal Roof into kids’ hands. Hopefully this will bring a few more people into the trades.

We at Shield Wall Media would like to wish everyone a happy, healthy and prosperous 2026. 

Now build something.

Gary Reichert, Publisher